Roblox Adopts XRP for In-Game Purchases

Previously, Roblox prohibited the advertising of cryptocurrencies and NFTs in its game. However, it now appears that Roblox has changed its stance and embraced cryptocurrencies.

The integration of XRP was made possible through the collaboration of Xsolla, the platform responsible for in-game payments on Roblox, and BitPay, the company tasked with ensuring seamless connectivity with cryptocurrency wallets.

In case you're unfamiliar, Roblox is a popular cross-platform game available on Windows, macOS, Android, iOS, Xbox One, and PlayStation 4. It boasts an impressive 65.5 million daily users, with 44% of them being noteworthy as children under 13 years of age. The significance of the platform goes beyond its user base, as users spent a staggering $773 million on in-game purchases in the first quarter of 2023.

As for XRP or Ripple itself, it is a cryptocurrency designed for currency exchange operations and ranks among the top cryptocurrencies in terms of market capitalization. We believe that this partnership will be mutually beneficial.